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33%
Revenue Growth
How Hatch increased leads and revenue for Atlanta Architect
Atlanta architectural firm, Edward M. Hatch, Architect, was losing business and out of touch with past clients who already knew their value. We built a custom marketing strategy for the Atlanta business that repositioned their brand, rebuilt their web presence, and reconnected with the clients they’d quietly lost. The result: six more months of booked work and a sharp return to market leadership.
Why do you need a growth marketing system?
Because reputation and referrals aren't enough.
You've invested a lot in building your company’s reputation and in a dependable project management system to deliver high-quality results and meet timelines. You consistently get 5-star reviews, and a lot of referrals, but revenue is unpredictable and you're losing business to more visible builders.
A marketing system changes that. It creates a predictable rhythm for lead generation, customer engagement, and sales growth.
Unified home remodeling marketing compounds over time
Random acts of marketing—a new tactic here, a campaign there—without a unified strategy is not built to last. It’s easy to waste time and budget chasing the next quick win.
A marketing system replaces guesswork with clarity. Every move ties back to a strategy. Every tactic works together to create a business marketing system that compounds growth over time.
Diversified lead generation + scalable growth
Relying too heavily on referrals or SEO to generate leads isn't scalable, and leads to burnout. One good quarter, followed by months of scrambling to keep up—or worse, scrambling to fill the pipeline.
A marketing system sets a predictable rhythm for lead generation. That makes it easier to manage workloads, forecast revenue, and scale operations without constant stress.
Measurable, repeatable + profitable
A complete growth marketing system ties everything together—brand message, channels, conversions, sales, and service—and tracks what’s actually working.
The result: smarter decisions, cleaner data, and better outcomes. A feedback-powered system that multiplies ROI from every marketing move.
Builders without systems rely on luck. Builders with systems rely on results.
The Full Loop Marketing System™
Your Blueprint for Predictable Growth
Most marketing strategies for home builders fail because they’re piecemeal tactics provided by separate vendors with unclear ROI, and no accountability. We give you a blueprint that connects tactics to sales and profit.
Every Piece Matters. Every Move Multiplies.
This isn’t a list of tactics—it’s a system. Each essential element plays a specific role in turning interest into trust, trust into action, and action into long-term growth.
Put simply, every marketing dollar has a job, and every move supports your growth. Miss one, and the loop breaks.
Built for Builders in Atlanta
We're local. We know your industry, and we know your clients.
The Full Loop Marketing System is based on a proven framework and Michelle's extensive experience consulting in Atlanta’s real estate and remodeling scene.
In as little as 30 days, we'll design + build your custom Full Loop Marketing System™ blueprint for your team to install into your business.
Here's how how it works:
1. Discovery Deep Dive
Strategic intake session and marketing audit to align goals, collect foundational assets, and establish your growth baseline.
2. Message Clarity + Market Positioning
Through interviews, competitive analysis, and deep brand exploration, we develop a core brand message that speaks to your clients.
3. Strategy Creation + Growth Mapping
A fully mapped customer journey, hub-style content strategy, and top growth priorities tailored to your business goals.
4. Blueprint Delivery + Execution Path
You receive a real marketing strategy with content calendar, editorial plan, and growth blueprint. Then, you implement with your team and vendors, or we can do it for you.
Real Businesses. Real Results
We love working with small businesses, and they love us too.
Michelle and her team successfully led our organization through a complicated re-branding initiative after delivering an outstanding strategic plan and system. Revenue grew 33%.
Edward M. Hatch, Architect
Michelle helped design and implement communications strategy for a new web site. She did an amazing job on a very tight, fast schedule, while balancing the needs of the developer, the designer, and our company.
Skylark Senior Care
Michelle not only brings creativity to the table, but also focuses on results, ROI and how marketing plays into the overall mission of an organization. Our member retention rate increased dramatically.
Non-profit Org
Marketing Success with Hatch
Go from uncertainty to reliable growth with the Full Loop Marketing System™
Consistent Pipeline
Build a steady pipeline of high-quality leads and the right kind of projects.
Stand Out Clearly
Be the obvious choice with messaging that resonates with Atlanta homeowners.
Charge a Premium
Attract the right homeowners ready to invest in high-quality work.
TRUSTED BY SERVICE-BASED BRANDS
in healthcare, non-profit, architecture, and residential construction and real estate
Trade Guesswork for a Blueprint
If you're ready to build a marketing system that matches your ambition for growth, book an assessment call with Michelle to see if our services are right for your business.
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Frequently Asked Questions
How is this different from hiring a typical marketing agency?
Most agencies sell one-off tactics—SEO, ads, websites—without a cohesive strategy. We build a complete business marketing system that attracts the right leads, converts them into clients, and drives long-term growth. And because Michelle was a real estate consultant in Atlanta, we know exactly how local homeowners make these important decisions.
When will I start seeing results?
Most clients start to see momentum within the first 60–90 days. But the real results build and compound over time. Higher-quality leads, shorter sales cycles, reduced costs, and more profit.
What's the investment?
The 30-day project to research, analyze, and build your blueprint probably costs less than what you already invest annually in SEO—and that’s just for one tactic.
The Full Loop Marketing System™ gives you the complete marketing strategy behind every tactic. It’s a one-time investment that aligns your marketing, sales, and service to your growth goals, and maps out a marketing system to make you more profitable.
Do I have to sign a long-term contract?
No. Once the project is complete, you'll have a complete marketing strategy and a 3-month execution roadmap to install your Full Loop Marketing System™, including specific content to launch, marketing channels to optimize, e.g., website, Google Business Profile, social media, ads, and campaigns to test, like Facebook ads, display ad, etc.
Even if you decide to hire us to install your system and lead the execution, we earn your business month after month with results, not legal obligations.
What if it doesn’t work?
Think of your marketing like a remodel. If you plan carefully, coordinate with trades, and create a real schedule, the results are predictable. The Full Loop Marketing System™ works the same way. We've done the thorough research and planning to develop a strategy and execution blueprint built for predicable results.
